Some observers puzzle why Boris Johnson exhibits unconventional manners, yet follows a regal progress towards bothering new neighbours in Downing Street. This is because, like other stand-out leaders (Orban; Kim Yong Un; Putin; Mohammed bin Salman), he practices lessons from a simplistic-yet-successful politics playbook for our 21st century that rightly should be attributed to the 45th POTUS.
- Never explain, apologise or appear anything other than in full control at all times,
- Court your support—the really/wannabe rich, the rigidly religious, the untraveled and under-educated—and speak directly to them.
- Cultivate your support by adopting whatever matters to them as policy priorities; speak to them, as if they represented the entire country..
- In doing so, be unconstrained by manners, diplomacy, consistency, taste, convention, or any mix thereof—provided the result appeals to you support.
- Inflate prestige and eschew modesty: always appear poised and immaculate; flaunt wealth and power; exploit media fixation with the elite.
- Find, demonise (and, if necessary fabricate) external enemies (c.f. Orwell’s 1984) but associate with tough, unchallenged world leaders to appear similar; adopt their technique of denigrating enemies by any means.
- Keep your friends close, your underlings closer and your family closest of all. Disregard enemies, critics, opponents and all that they say.
- Overreach the powers of your office; this courts publicity, appears decisive and makes critics seem petty and hesitant as they play by the rules.
- Make unexpected, outrageous (but plausible) pronouncements, then countermand a few to keep enemies playing catch-up and thre media hungry for more.
- Use social media to flatfoot conventional media filter/bias. This achieves direct communication with support to cultivate being “of the people” evades needing to supply the details normally required.
Brilliant!Cleverly instructive!Sent from my Verizon, Samsung Galaxy smartphone